James Walsh

James's Background

"I joined the team over 11 years ago, transitioning from a 'past life' in hotel management and filmmaking/photography. That intersection of hospitality and creative media provided the foundation for my work here. Over the last decade, my role has evolved from general content creation to overseeing the website's architecture and voice."

"Aside from my home country of Ireland, my first passion is sport — specifically soccer and the GAA (Gaelic Football and Hurling). I love to explore and spend much of my free time traveling to local Irish towns and villages. This allows me to keep my finger on the pulse of what is actually happening on the ground in Ireland."

Key Focus

"As Senior Website Editor, my role is to make sure that our standards and editorial guidelines are met across all our website content. This means overseeing everything from itinerary descriptions to travel guide articles, ensuring accuracy, clarity, and a consistent voice that reflects our brand values."